How to make an unforgettable first impression
In order to make a first impression on the interlocutor, you need a strong handshake, acceptable appearance and eye contact. These are basic principles, and you probably know them. All…

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Guerrilla marketing: features and benefits
Guerrilla marketing is one of the most effective methods of product promotion. This tool is best characterized by the expression "You don't see it, but it still exists". For the…

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The power of our habits
In his book, the American journalist Charles Duhigg comprehensively explores the topic of habits. His book is good for this diverse approach-habits are considered not only from the point of…

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caution

Attention, scammers! 11 proven ways to lose money online

The oldest profession in the world, perhaps, is not prostitution, but deception. People cheat on each other both for fun and for money. People cheat more often for money.

With the advent of the Internet, scammers have received powerful tools for siphoning money from the pockets of fellow citizens.

In this article, we present the most common methods of fraud committed using the Internet. This article will be useful for anyone who logs in, has a cell phone and a Bank card. Continue reading

The philosophy of failure. How failures help achieve success

Hello!
Many people have a cherished dream. But why does not everyone decide to implement it? Perhaps it’s because you’re afraid to take on a difficult task: what if it doesn’t work out?

This article will be useful for those who want to start a business, but are afraid that they will not succeed. And for those who are constantly faced with new challenges and do not know how to start them. And, of course, those who have just experienced failure and think that this will always be the case.

Success does not come to anyone immediately. It is usually preceded by a series of failures that we know nothing about. Continue reading

"Fedor, you talk so much about IT, but where is the pizza?"- what is behind the Dodo Empire»
The founder of the Dodo pizza chain, Fedor Ovchinnikov, told His business how to overtake international pizza giants, capture Moscow with a franchise from the regions, and conquer the Chinese…

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That awkward moment
The negotiations — a delicate thing. Sometimes the sales Manager feels that he did everything right, but the deal still didn't happen. Does this mean that he was actually wrong?…

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10 career lessons that most people learn too late
Popular author of several best-selling books, management consulting specialist Bernard Marr shares 10 important lessons to learn before your career reaches its natural conclusion. Life is really too short Especially…

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The power of our habits
In his book, the American journalist Charles Duhigg comprehensively explores the topic of habits. His book is good for this diverse approach-habits are considered not only from the point of…

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