Rules for successful bosses
What do good bosses think about their work 1. Business is an ecosystem, you need to cooperate, not fight with each other. 2.Companies are communities where everyone is an individual.…

Continue reading →

Attention, scammers! 11 proven ways to lose money online
The oldest profession in the world, perhaps, is not prostitution, but deception. People cheat on each other both for fun and for money. People cheat more often for money. With…

Continue reading →

10 most useful morning habits
This article focuses on 10 morning techniques that will simplify your life and increase productivity if you make them your useful habits. Get up early Those who get up early…

Continue reading →

effectiveness

The placebo effect in business: how to use and avoid getting caught

Placebo-suggestion based on experience and imagination-works well in business. If the problem is not solved by conventional methods, only the “magic pill”can help.

In evidence-based medicine, the placebo effect is used for scientific purposes-to compare with actual drugs, and in so-called alternative medicine-as in business, to make a profit.

The first to learn this trick were the healers of the middle Ages and successfully promoted medicine from dried toads, treatment with metal spokes and mercury lapping.

This newsletter is for those who do not want to fall for the bait of calculating marketers or, on the contrary, find the placebo effect useful for their business and want to use it in practice. Continue reading

Advertising methods of business promotion

Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market. Of course, there are always exceptions, but we can say with confidence: advertising methods of business promotion are the most effective. Some of them are practically free, while others require material investments. Let’s look at the main types of advertising that will help you make your company’s products or services more popular.

Without attachments: basic advertising methods for promoting your business for free

The idea that good advertising can’t be free is wrong. Continue reading

Aggressive seller
Today we will talk about how to protect yourself from aggressive sellers, and if you are connected with sales, then how to keep from falling into all sorts of trouble…

...

Guerrilla marketing: features and benefits
Guerrilla marketing is one of the most effective methods of product promotion. This tool is best characterized by the expression "You don't see it, but it still exists". For the…

...

Rules for successful bosses
What do good bosses think about their work 1. Business is an ecosystem, you need to cooperate, not fight with each other. 2.Companies are communities where everyone is an individual.…

...

And with pleasure, and without sin
A large-scale scientific study conducted by Australian scientists confirmed what we all know from early childhood-chocolate really helps the brain work better. This is great news for all guilt-ridden sweet…

...