There’s nothing worse than working with fools, is there? When hiring new employees, it is logical to pay attention to smart people — it seems that it will be easier to work with them, because they know a lot and understand everything. However, this is not always the case: in some cases, too smart an employee does more harm than good, says Sidney Finkelstein, author of the BBC article “The problem with smart people”.
This article will be useful for startups, HR managers, and those geniuses who would like to learn that they also have weaknesses.
To make sure that intellectuals are able to ruin a good cause, it is worth remembering the fate of the American energy Corporation Enron, about which few people now remember. Continue reading
Placebo-suggestion based on experience and imagination-works well in business. If the problem is not solved by conventional methods, only the “magic pill”can help.
In evidence-based medicine, the placebo effect is used for scientific purposes-to compare with actual drugs, and in so-called alternative medicine-as in business, to make a profit.
The first to learn this trick were the healers of the middle Ages and successfully promoted medicine from dried toads, treatment with metal spokes and mercury lapping.
This newsletter is for those who do not want to fall for the bait of calculating marketers or, on the contrary, find the placebo effect useful for their business and want to use it in practice. Continue reading
Before being elected President of the United States, Donald trump was just a very famous billionaire who made a name and fortune in real estate.
To be precise, he did not make a fortune, but increased it — his grandmother Elizabeth krait trump, who founded the real estate Agency Elizabeth Trump & Son together with her 18-year-old son Fred in 1923, began selling real estate.
Donald trump inherited an entrepreneurial talent that his grandmother could be proud of. Currently, the Trump Organization is engaged in real estate, investment, sales and marketing, property management, and works in entertainment, media, modeling, financial transactions, and produces clothing, jewelry, and furniture. Continue reading