And with pleasure, and without sin
A large-scale scientific study conducted by Australian scientists confirmed what we all know from early childhood-chocolate really helps the brain work better. This is great news for all guilt-ridden sweet…

Continue reading →

That awkward moment
The negotiations — a delicate thing. Sometimes the sales Manager feels that he did everything right, but the deal still didn't happen. Does this mean that he was actually wrong?…

Continue reading →

That awkward moment
The negotiations — a delicate thing. Sometimes the sales Manager feels that he did everything right, but the deal still didn't happen. Does this mean that he was actually wrong?…

Continue reading →

feedback

That awkward moment

The negotiations — a delicate thing. Sometimes the sales Manager feels that he did everything right, but the deal still didn’t happen. Does this mean that he was actually wrong? Perhaps not. But it is likely that he, without realizing it, caused rejection in a potential client.

Jeffrey James, author of the Sales Source blog, shared a list of such actions. Everyone who needs to convince someone of something or sell something from time to time should get acquainted with it. Read it, and if you notice something like this, stop immediately:

1. Speak to the client’s teeth (instead of talking to him). Continue reading

Small companies make mistakes when copying the strategy of large corporations

Allan DIB, author of the book “one-page Marketing plan: get new customers, earn more money, get out of the crowd”, says that a well-thought-out marketing plan will help build a successful business.

In his opinion, most small companies make a mistake when they rely on the strategies of large corporations. Their budgets and tasks are not the same as those of small businesses.

To please the investor, to ensure that the brand name is recognized by a wide range of consumers — all this is not necessary for managers of small companies.

According to Allan DIB, all marketing work to find, attract and retain new customers can be divided into three phases: “Before”, “during” and “After”. What are they and what should be done? Continue reading

What you need to know about personal data to avoid paying a 300,000-ruble fine

Starting from July 1, 2017, the fine for violation of the law on personal data processing will increase to 75 thousand rubles.

1. What kind of law?
At the moment, article 13.11 of the code of administrative offences of the Russian Federation States that for violation of the procedure for collecting, storing, using or distributing information about citizens, the fine for legal entities is from 5 to 10 thousand rubles.

In February 2017, amendments were made to article 13.11, which will come into force on July 1, 2017, where various types of violations are described in more detail and the fine for legal entities is increased to 75 thousand rubles. Continue reading

"Fedor, you talk so much about IT, but where is the pizza?"- what is behind the Dodo Empire»
The founder of the Dodo pizza chain, Fedor Ovchinnikov, told His business how to overtake international pizza giants, capture Moscow with a franchise from the regions, and conquer the Chinese…

...

How to survive the winter
The cold season itself is a difficult time to concentrate on productivity: short daylight hours, temperature changes, a gray city, and stiffness of movement provoke stiffness of thoughts and actions.…

...

What times, such customs
The crisis has changed not only the structure of the labor market, but also the requirements for employees and job seekers. Now employers do not rely so much on promising…

...

A bad head does not give your hands peace of mind
Body language is a very important part of any communication. The position of our body and the movements we make when communicating with the other person can spoil or distort…

...