Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market.…

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Wash or not wash
What you will not see on the desktops of colleagues! In addition to the obligatory computer and phone, a flower in a pot, photos of family members, a dirty mug...…

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Aggressive seller
Today we will talk about how to protect yourself from aggressive sellers, and if you are connected with sales, then how to keep from falling into all sorts of trouble…

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flying snowflakes

That awkward moment

The negotiations — a delicate thing. Sometimes the sales Manager feels that he did everything right, but the deal still didn’t happen. Does this mean that he was actually wrong? Perhaps not. But it is likely that he, without realizing it, caused rejection in a potential client.

Jeffrey James, author of the Sales Source blog, shared a list of such actions. Everyone who needs to convince someone of something or sell something from time to time should get acquainted with it. Read it, and if you notice something like this, stop immediately:

1. Speak to the client’s teeth (instead of talking to him). Continue reading

Small companies make mistakes when copying the strategy of large corporations

Allan DIB, author of the book “one-page Marketing plan: get new customers, earn more money, get out of the crowd”, says that a well-thought-out marketing plan will help build a successful business.

In his opinion, most small companies make a mistake when they rely on the strategies of large corporations. Their budgets and tasks are not the same as those of small businesses.

To please the investor, to ensure that the brand name is recognized by a wide range of consumers — all this is not necessary for managers of small companies.

According to Allan DIB, all marketing work to find, attract and retain new customers can be divided into three phases: “Before”, “during” and “After”. What are they and what should be done? Continue reading

How to increase sales before the New year

Megaplan experts tell us about five ways to stand out from the competition and attract more customers on the eve of the holiday.
1. Launch the new year’s tariff or the “Gift when you buy” promotion…»
Whatever your company does, you can always create a favorable tariff and come up with a non-banal gift for regular customers.

Gift to the main product. If your company is engaged in installation of Windows, can give a vivid garland, if you sell doors and Christmas wreaths. The main thing is that the gift fits the meaning. For example, for the purchase of a down jacket, it is more appropriate to offer a stylized scarf/hat than a kilogram of tangerines. Continue reading

Advertising methods of business promotion
Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market.…

...

How to make an unforgettable first impression
In order to make a first impression on the interlocutor, you need a strong handshake, acceptable appearance and eye contact. These are basic principles, and you probably know them. All…

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Changes in legislation-come into force in June-July 2019
The experts of the company "ConsultantPlus" - about the latest amendments to the legislation, as well as those that were adopted a long time ago, but come into force in…

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10 most useful morning habits
This article focuses on 10 morning techniques that will simplify your life and increase productivity if you make them your useful habits. Get up early Those who get up early…

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