What you need to know about personal data to avoid paying a 300,000-ruble fine
Starting from July 1, 2017, the fine for violation of the law on personal data processing will increase to 75 thousand rubles. 1. What kind of law? At the moment,…

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How we are being manipulated
Now you can easily meet smart guys who have read books on hard sales and are ready to break the will of the first comer. Hello, friends! I am for…

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What times, such customs
The crisis has changed not only the structure of the labor market, but also the requirements for employees and job seekers. Now employers do not rely so much on promising…

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How we are being manipulated

Now you can easily meet smart guys who have read books on hard sales and are ready to break the will of the first comer.

Hello, friends!

I am for protection from such figures. Therefore, I will share with you the techniques of manipulation. Learn to defend yourself and don’t let your friends get hooked.
Test yourself

These are the basic manipulations described by Robert Cialdini in the book “psychology of influence”. But let’s make an experiment: read the description of the manipulation technique without reading the section “Protection”. Try to guess how to defend yourself in a situation. Then check the answer in the text. Continue reading

Advertising methods of business promotion

Advertising is the engine of trade. This statement has long been unquestionable. The rule works almost 100%, applies to the promotion of almost all products and services on the market. Of course, there are always exceptions, but we can say with confidence: advertising methods of business promotion are the most effective. Some of them are practically free, while others require material investments. Let’s look at the main types of advertising that will help you make your company’s products or services more popular.

Without attachments: basic advertising methods for promoting your business for free

The idea that good advertising can’t be free is wrong. Continue reading

Guerrilla marketing: features and benefits
Guerrilla marketing is one of the most effective methods of product promotion. This tool is best characterized by the expression "You don't see it, but it still exists". For the…

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The cost of evolution: why it is pointless to fight procrastination and thank God
Every time I was about to start writing this article, something happened that required urgent intervention. A Facebook tab that was accidentally left open flickered — and now I'm already,…

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How to develop a business on the Internet?
Any business entity necessarily faces the need to solve the question of how to develop a business through the Internet. It is on the online expanses that the lion's share…

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The cost of evolution: why it is pointless to fight procrastination and thank God
Every time I was about to start writing this article, something happened that required urgent intervention. A Facebook tab that was accidentally left open flickered — and now I'm already,…

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